By reviewing what’s changed and what’s stood the test of time, we can make general assumptions of web design principles that will work going forward. Things have moved on in terms of interface design and graphics, some websites more than others. Looking at the examples below sites such as Amazon, eBay and Craigslist have changed comparatively little (Craigslist has hardly changed at all), a testimony to their forward thinking at the time, whilst others such as the Whitehouse have come a long way.
Whitehouse 1997 – 2009
Microsoft 1999 – 2009
Digg 2004 – 2009
(note 2004 CSS styling maybe missing)CNN 2000 – 2009
BBC 2000 – 2009
Facebook 2006 – 2009
SmashingMagazine 2006 – 2009
Ebay 1999 – 2009
Amazon 1999 – 2009
Craigslist 1999 – 2009
Apple 1999 – 2009
WordPress 2003 – 2009
(note 2003 CSS styling maybe missing)Oakley 2000 – 2009
Techcrunch 2005 – 2009
(note 2005 CSS styling maybe missing)Google 1999 – 2009
Yahoo 1997 – 2009
Other patterns can be seen, design centric companies such as Apple and Oakley consistently focus on design, whilst news based websites such as CNN and the BBC have only modernized the traditional news & picture format.
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